The Storytelling Non-Profit: A practical guide to telling stories that raise money and awareness
Vanessa Chase Lockshin
One story can change the world. What will your story be?
Message from the Author:
You’ve probably heard that storytelling is the best way to raise money and awareness for your non-profit. But - how do you tell inspiring stories?
I have been answering this questions for non-profits through my training and consulting work, and now through my new book The Storytelling Non-Profit - A practical guide to telling stories that raise money and awareness.
The Storytelling Non-Profit is a portable consultant for fundraisers, communications professionals, and executive directors who want to tell stories. The Storytelling Non-Profit walks professionals through the process of telling a story that inspires and resonates with a target audience.
I believe that stories have the power to change the world, and my hope is that The Storytelling Non-Profit helps thousands of non-profits find their voice to tell their stories.
-Vanessa
The Storytelling Non-Profit gives you a step-by-step process for telling stories that raise more money and awareness. You’ll learn:
> The foundation of great storytelling
> How to understand the audience you want to communicate with
> The keys to finding and collecting great stories
> How to create a 12-month plan for storytelling, which creates consistency and impact
> Ways to navigate ethics and confidentiality when telling stories
> How to measure the results of your stories to get the best results
> Ideas for telling stories across digital and offline channels to reach the broadest audience possible
Message from the Author:
You’ve probably heard that storytelling is the best way to raise money and awareness for your non-profit. But - how do you tell inspiring stories?
I have been answering this questions for non-profits through my training and consulting work, and now through my new book The Storytelling Non-Profit - A practical guide to telling stories that raise money and awareness.
The Storytelling Non-Profit is a portable consultant for fundraisers, communications professionals, and executive directors who want to tell stories. The Storytelling Non-Profit walks professionals through the process of telling a story that inspires and resonates with a target audience.
I believe that stories have the power to change the world, and my hope is that The Storytelling Non-Profit helps thousands of non-profits find their voice to tell their stories.
-Vanessa
The Storytelling Non-Profit gives you a step-by-step process for telling stories that raise more money and awareness. You’ll learn:
> The foundation of great storytelling
> How to understand the audience you want to communicate with
> The keys to finding and collecting great stories
> How to create a 12-month plan for storytelling, which creates consistency and impact
> Ways to navigate ethics and confidentiality when telling stories
> How to measure the results of your stories to get the best results
> Ideas for telling stories across digital and offline channels to reach the broadest audience possible
Catégories:
Année:
2016
Edition:
1
Editeur::
Lockshin Consulting Inc
Langue:
english
ISBN 10:
0995089302
ISBN 13:
9780995089303
Fichier:
EPUB, 1.86 MB
IPFS:
,
english, 2016